Thursday, March 19, 2020
The effect of the American culture on my use of language
The effect of the American culture on my use of language Cultures are different in certain aspects. Language is one of the cultural aspects that differ across cultures. Although I am a Chinese, I am able to speak three languages, Mandarin, Cantonese and English. The notion that I am an international student, having come from a very different culture implies that I have been exposed to different cultures where the use of the English language varies. Advertising We will write a custom essay sample on The effect of the American culture on my use of language specifically for you for only $16.05 $11/page Learn More This follows from the fact that I have resided in the United States for more than one year after completing my high school studies in the United Kingdom. It is important to note that earlier on, I schooled in China where I began perfecting my knowledge in English. Based on this illustration, it is clear that I have encountered different cultural backgrounds that influence my use of language. The fact that t he UK and the US use different languages from the one I was used to presented a big challenge since I had to learn the language again. Although, both the UK and the US use the English language, it is evident that there are slight differences that become clear in the usage. When an individual joins a different place where the language used is not the same, it is sensible to learn the language used in the new location. It is thus necessary to learn the American English language in order to fit into the American culture. Learning the American English has taken control of the way I relate to my colleagues. This has become clear since, even amongst Chinese colleagues, the use of the American English is dominant. Further, the American culture has influenced the way we conduct ourselves. As an illustration, the Chinese people do not take direct commands, instead, they humbly submit. However, the American culture has forced those Chinese living in America to face off with people issuing co mmands. It is also worth to note that after coming to the US, one changes speech rules. By way of example, even though it may not be necessary to say a response, I find myself responding, an aspect that is ingrained in the US culture. As I indicated earlier, English differs across regions. As an example, the language version that is used in the UK is not the same as the one used in the US. As an English learner, I still experience problems despite the fact that I have learned the language for some time. I believe that some of the problems that I face are down to knowledge issues although others revolve around cultural aspects. The major problem lies on the idea that I began learning English in China. During the English lessons, the teachers did not take time to highlight any aspects of the American culture. As a result, I was not in a position to figure out how English is used within the American culture. Advertising Looking for essay on languages? Let's see if we can help you! Get your first paper with 15% OFF Learn More As an illustration, when one poses, ââ¬Å"how are you?â⬠a Chinese is tempted to think about himself whereas, the expression is used as a greeting. Additionally, in the Chinese culture, there are limited responses to greeting expressions. It is thus little surprising that after coming to the US I have learned more response expressions. It is evident that culture is influential in many respects. As the paper establishes, since coming to California, I have been heavily influenced by the American culture. Specifically, I have changed my use of language. I have also been able to enlarge my knowledge of English since the version of the language used in the US is slightly different from the ones used in China and the UK.
Monday, March 2, 2020
How to Write Emotional Headlines to Get More Shares - CoSchedule
How to Write Emotional Headlines to Get More Shares Here at , we recently hit over 10 million headlines entered into our Headline Analyzer tool. Thats a lot of headlines. With this massive resource, we began wondering what, exactly, made a highly-shared headline so shareable. Could we find a way to predict whether or not a headline would be well-shared? You may be surprised to hear that we found just such a thing. When we combined our massive database of headlines with our social sharing analyticsà and top content reports, we were able to get a unique view of the answer to this question.à It all comes down to something called the Emotional Marketing Value (EMV) score. This is the result of a simple test used to provide an actual rating that can be used to judge how well our headline will be received by others. How to Write Emotional Headlines That Get More SharesWrite More Emotional Headlines with This Free Power Words Tear Sheet So, how should you go about writing more emotional headlines? Start by understanding what constitutes as emotional. Copywriter Karl Stepp offers a great list of highly emotional words that he calls power words for emotional selling. As a handy guide, à I have converted them to this handy tear-sheet that you can download right here. Then, Test Your Headlines With 'sà Free Headline Analyzer Our free Headline Analyzerà will help you: Use headline types that get the most traction for social shares, traffic, and search engine ranking. Make sure you have the right word balance to write readable headlines that command attention. See the bestà word and character length for search engines like Google and email subject lines, while also seeingà how your readers will scan your headlines. Start by visiting the Headline Analyzer page and entering your headline: As you scroll down through your analysis, you'll see previous headlines you wrote for comparison purposes: The next portion will show you your headline score and the different word types in your headline influencing that score. Here at , we always aim for a 70 or higher: Scrolling over your results reveals a tip on how to better incorporate each word type into your headline: Continue to play with headline combinations until you find one that works best. It's free and you can use it as much as you'd like. How Do We Know Emotional Headlines Drive More Shares? We went through a bunch of the headlines in the system and calculated their EMV score. The results were stunning. Posts with a higher emotional value got more shares. Period. What we found was that on average, posts with a higher EMV were shared more often than posts with a lower EMV score. Posts with a high number of shares frequently reached an EMV Score of 30 or 40, several points higher than posts with fewer shares. The results are pretty cool, but how does this score even work? Recommended Reading: Why People Share: The Psychology of Social Sharing How Can The Emotional Value Of A Headline Be Calculated? Emotional marketing value dates back to the 1960s and 1970s when government research scholar Dr. Hakim Chishti was studying the roots of several languages including Persian, Aramaic, Hebrew, Arabic, and Urdu. As it goes, his research found that there are basic underlying harmonics in language that are always interpreted with the same "emotional" reactions. Where dictionary-based meanings can be mistaken, the sound tones themselves are always interpreted the same way in our emotional response. This means that emotional language creates a very predictable response, something that can be very advantageous to marketers. Emotional language creates a very predictable response, something that can be very advantageous in...The Emotional Marketing Value is a score that looks to asses how a group of words follows these emotional harmonics, and how likely they are to elicit an emotional response from a reader. The Emotional Marketing Value Headline Analyzer à is a tool based on the research that is made freely available by the Advanced Marketing Institute. Using it can easily provide you with such a score. Can this tool predict shares? Maybe. Theà Emotional Marketing Value Headline Analyzerà is easy to use. Simply copy and paste your headline into the box and it will give you a calculated score of your headlineââ¬â¢s EMV Score. Here is the result for the headline of this post: The tool provide a more complete explanation of the score: This score indicates that your headline has a total of 44.44% Emotional Marketing Value (EMV) Words. To put that in perspective, the English language contains approximately 20% EMV words. And for comparison, most professional copywriters' headlines will have 30%-40% EMV Words in their headlines, while the most gifted copywriters will have 50%-75% EMV words in headlines. A perfect score would be 100%, but that is rare unless your headline is less than five words. Scores are also classified by three emotional types ââ¬â intellectual, empathetic, and spiritual. The institute provides a few details on what each of these emotional types include. As an example, the emotional classification for this post was intellectual ââ¬â a perfect fit for , as we are looking to promote a product that requires reasoning and/or careful evaluation. After we saw what EMV canà do, we thoughtà it would beà helpful to build a new headline analyzer. This free tool combines EMV with several other elements we've found drive shares, traffic, and SEO results. Recommended Reading: How to Write Headlines That Drive Traffic, Shares, and Search Results Positive/Happy Emotions Do A Better Job Encouraging Shares Here's what our top 20 most shared blog posts look like based on emotional sentiment: Ten are positive Nine are neutral Just one is negative This is a small data set, but it appears the anticipation of benefits drives more shares. Anticipation is the feeling that we get whenever we find something (like a blog post) that sparks our curiosity. We immediately begin to anticipate the contents of that post and wonder what we might find on the other side. When it comes to anticipation, our emotions will play a big role in how we finally respond to our own curiosity. Anticipating positive (or happy) events sustains the output of dopamineà into the brainââ¬â¢s chemical pathways, and as renowned marketer Neil Patel saysà "scientific experiments show that most people anticipate future positive events, as opposed to future negative events. In the absence of anxious/depressive psychological disorders, people automatically anticipate happiness more than they do sadness." Scientific experiments show that most people anticipate future positive events, as opposed to future negative events. ââ¬â Neil Patel So, this all begins to add up. Not only do emotions cause us to share, but positive emotions seem to add an additional boost. If we look back to theà three emotional types ââ¬â intellectual, empathetic, and spiritual ââ¬â we can easily see a distinct trend towards positive emotions and happiness. In short, popular headlines don't only trigger our emotions, but they help us imagine a positive outcome. They help us imagine a better life.
Saturday, February 15, 2020
Role of Mergers & Acquisitions in Organizational Change Research Paper
Role of Mergers & Acquisitions in Organizational Change - Research Paper Example It happens when an organization wants to enter into a new market or wants to lower the cost of production. Other organizations use this method to increase their market share in the market. This report demonstrates the crucial role played by the merger and acquisition in organizational change. Thesis Mergers and acquisitions play a vital role in the organizational change. This role can be developed if it is highlighted and addressed adequately. Introduction Definition Organizational change is the process by which a company or organization goes through change with an aim of remaining more relevant and achieve its goals within the right time, (Cassiman & Colombo, 2006). This change occurs when there is a change in business strategy, when an organization wants to rebrand or when there is a major change in parts the entire organization. These changes are important for an organization to remain relevant in the dynamic market field. The process of organizational change involves making bold changes and it may also involve expansion of the organization. Mergers and acquisitions play a major role in the process of organizational change. The issue of acquisition and mergers involves having a corporate strategy in matter to do with buying, selling and division of companies, (DePamphilis, 2008). This involves companies with similar entities coming together in the process of merger and agreeing on terms and condition of operation. A merger is slightly different from an acquisition. Takeover Acquisition is also known as take over. This process involves buying of the entire business entity. This may end up expanding the company that has bought the business entity, (Finkelstein 2010). Nature of acquisitions The term consolidation refers to a union of two or more companies to form a new joint business initiative. This means that none of the tow companies can survive independent of each other. It is also know n as merger of companies. We have both private and public acquisitions. The key point here is that acquisition and merger are done as part of the companyââ¬â¢s strategy either in venturing into a new market of remaining relevant and expansion of the organization. If the target company has been listed in the stock exchange then itââ¬â¢s not a public acquisition acquisitions can either be public or private, (Mikael & Jani, 2011). Acquisitions can also be classified as hostile or friendly. The process of acquisition is very detailed and involves many steps. This is why studies show that 50 per cent of the acquisitions done are successful while others are not. In other words, acquisitions are difficult to achieve. The acquisition is perceived either as friendly or hostile depending on how the idea of buying the target company is communicated. In friendly cases, the negotiations are done in private that every deal is based on mutual agreement with the companies involved. In case of the hostile acquisitions the target companyââ¬â¢s boards of directo rs are caught unawares. The company is sold without their knowledge, (Mikael & Jani, 2011). Hostile acquisitions can end up being friendly acquisitions with time. This happens due to improved terms of agreement after the procurement process. When we talk about acquisition, we are referring to a large company or organization procuring a small company. There are instances where the smaller company acquires the control of
Sunday, February 2, 2020
Business & Society case Study Essay Example | Topics and Well Written Essays - 500 words
Business & Society case Study - Essay Example Market stakeholders aid Disney Corporation in delivering its services to the community, notably the provision of job opportunities to the surrounding communities, though commuting from the less expensive surrounding community since the area is considered to being a business location and not for settlement. The first key market stakeholders are the creditors who play an important role in the day to day running of the business in most corporations as they provide the unavailable funds that companies and businesses require to invest in as the aim to boosts its business activities (James E. Post 6). Disneyland is a business location in which their major business is the tourist and resort centre which is a booming industry. The creditors of the companies involved in the tourism and resort business are the major stakeholders because they have lent their money expecting the returns of capital principal as well as the interest (James E. Post 15). The second key stakeholder in this case study are the employees who contribute the relevant knowledge and experience as the workforce to the company in which, in return, they get wages benefits, salaries and the chance for personal realization and satisfaction. The third suppliers who are the holding key backbone on the going concern of the tourist and resort business in Disneyland, the suppliers supply services, energy, raw materials, other various inputs in return for payments. The final non-market stakeholders are the wholesalers, distributors and the retailers who are the main chain of the distribution in the whole process thus aiding its movement to the final consumers (Post et al. 25). In this case, the non-market stakeholders are the surrounding society, the general public, media, non-governmental organizations and the business support groups. All of these non-market stakeholders are generally not affected by the economic exchange of the company. It is important to note that the decisions of
Saturday, January 25, 2020
The Deception and Destruction of Purity in The Italian Essays -- Itali
The Deception and Destruction of Purity in The Italian Purity in the Gothic genre can be perceived from so many points of view. It involves sex, beauty, perception, and people's position in society. "The Italian" has many characters that behold either one or more of these traits. In this paper, we will explore how Ann Radcliffe uses purity and the deception and destruction of it to enhance her character's role in the Gothic genre. "The sweetness and fine expression of her voice attracted his attention to her figure, which had a distinguished air of delicacy and grace; but her face was concealed in her veil. (page 5)" From the very beginning of the book, Radcliffe lets us know that beauty and attraction will play an intricate part in the development of the story. But she also lets us know that it will not be an open perception, she hints toward an element of intrigue combined with the person's role that they play within society. Through the entire book, we find that Vivaldi is obsessed with the beauty of Ellena. Ellena appears to be so perfect and pure, Vivaldi can not help but to fall in love with her. Here sex and beauty themselves end up being the instigators of deception and destruction. As Vivaldi tries to get closer to Ellena, she seems to withdraw more and more into hiding. This creates an air of intrigue that makes Ellena more than irresistible to Vivaldi. This curiosity and intrigue that perplexes Vivaldi only becomes greater when he meets a mysterious monk on the road to Ellena's house. The monk warns Vivladi that he needs to stop his pursuit of Ellena and then he mysteriously disappears. So Vivaldi's intrigue that ends up being so deceptive and destructive, now exists on two levels with Ellena and the mon... ...as as deceptive and destructive as they come. For one, she held Ellena prisoner for frivolous reasons. Two, she tried to force Ellena to take the vows of a nun. I also believed that Olivia was deceptive, she tricked the Abbess and helped Ellena escape. So you see, you can not always trust the stereotypes of society, because even the most sanctimonious and respectable people can be the masters of art in deception and destruction of what is right, good, and pure. All five elements of purity in the Gothic genre have been deceived and destroyed in more ways than one. So whatever ideas of purity that anybody had before reading Ann Radcliffe's "The Italian," they are now completely altered and set in an entirely different genre. Do not always believe what you hear or see because you never know what deceptive or destructive element might be lurking around the corner.
Thursday, January 16, 2020
The Republic of Plato Essay
The Republic by Plato gives interesting and learned penetrations about justness. society. and authorities. Although written centuries back. I believe that Platoââ¬â¢s accounts and prescriptions are until now relevant in its philosophical statements. The construct of justness is in fact really basic and in its ain manner embracing of clip. as it richly prescribes how adult male can achieve this end of justness. The texts of Plato are an intelligent exercising in normative doctrine. He offers a portrayal of how society should be constructed and how society should move. which basically makes his prescription Utopian. His building of justness and society is something that I am agreeable with. as Platoââ¬â¢s justness is a complex value that is founded on the individualââ¬â¢s actions. Justice is so a virtuousness that is possessed and developed by the individual. which is therefore why the constructs of justness in Books 1 and 2 would develop into the prescription of the regulation of the wise ââ¬â the philosopher king ââ¬â towards the decision of the series. Plato fundamentally gives several thoughts. non concrete definitions though. of justness in the first parts of the series. The first book for case does non yet have any declaration on the job of justness. but Socrates in the book has debunked several constructs of justness. like for case it is non justice to harm others. This is something that I am agreeable with as the thought of justness should non be imposed through coercion of others. as the perceptual experience of what is good or bad is finally dependent on the judgement of the individual. who of class can non vouch merely determinations or can be capable to defects. Injustice was besides argued to be feared more than committed. which is why it is condemned. hence doing unfairness in fact stronger than justness is. This thought is something that is edifying so has unlawful actions establishes a signifier of societal understanding on how it would be penalized and deterred. Justice hence emerges out of the inexplicit contract agreed on by people to guarantee that such unfairnesss would non happen in the society. It was likewise mentioned that merely work forces are wiser and do better determinations. which is why the society should be developed from corporate actions and cooperation from its citizens. Besides. for Plato. justness is about the single committing to play out the function endowed to them. as it hence contributes to the promotion of the society. This would be the principle for Platoââ¬â¢s building of the Utopian society with several categories who are tasked with different things. I besides consent to the thought that felicity is an of import consideration as it would assist carry through the map of adult male. which is to populate. Happiness can be acquired by the merely adult male. as unfairness is by and large unhappy as it would convey wretchednesss to single. This is something that is so accurate. as even the modern society can happen societal order from the constitution of justness. as unfairnesss can ensue to perturb or sadness of the citizens. Justice can be more profitable for the society and the person than unfairness is. The 2nd book goes on to reason that justness and felicity can be found in basic necessities like nutrient and shelter. and that city-state requires an ground forces to keep public assistance. Even our modern construct of authorities and society would trust on ââ¬Ëguardiansââ¬â¢ as the group and establishment to guarantee that there is protection from internal and external coercion. Social order. which is constituent of the thought of justness. is something that can be maintained if there is a guardian establishment. Platoââ¬â¢s constructs in the first and 2nd book. particularly the thought of justness are something that until this modern-day period is a corporate value. This value is so an arguable even at times incomprehensible one that is capable to different readings ; but at the terminal of the twenty-four hours. justness. like Plato mentioned. is basically reliant on the merely individual. who acts harmonizing to what is good. and what is good is something following and being faithful to virtue. I agree with Plato in stating that justness is happiness and cognition ; it is so something that is hard to specify but fulfilling to reflect on. Mention Plato. ( 1955 ) .The Republic.Desmond Lee. Trans. USA: Penguin Classicss.
Wednesday, January 8, 2020
Tennessee Williams s The Glass Menagerie - 2066 Words
Tennessee Williams was born in 1911 and attended University of Missouri. At a young age he was inspired to become a playwright by watching Henrik Ibsenââ¬â¢s Ghosts. As he grew older he battled with depression and addiction. He had a constant fear of going insane like his sister. That fear fueled his writing and eventually produced the play The Glass Menagerie. In this play Williams creates characters with depth and variety. All four characters have separate and distinct personalities. In many ways The Glass Menagerie is autobiographical to Tennessee. In the play the sister, much like his own, suffers a mental disorder rooted to an actual physical disorder of her left leg. The character s name is Laura. When Laura was young an illness left her crippled for life. As she grew up she became painfully shy and largely withdrawn from the outside world. She devotes her life to her glass menagerie which like her is exquisitely fragile and should not be moved from the shelf. Tennessee Will iams writing never lacked metaphors and like the main character Tom he had a poet s weakness. Tom is the narrator of the play and the play itself roots from his memory. Tom constantly breaks the fourth wall within the play demonstrating its stageability. Tom is an aspiring poet who works at a shoe warehouse to support his family. He is tired and frustrated with his day to day routine. He wishes to travel and find his escape in movies. Tom says ââ¬Å"I am tired of the movies and I am about to move!â⬠Show MoreRelatedAnalysis Of Tennessee Williams s The Glass Menagerie 2800 Words à |à 12 PagesFontes 11 Tennessee Williams is considered to be one of the most distinguished American playwrights of the twentieth century. As a Southern writer, Williams used his personal life and experiences as subject matter for many of his stories. Williams? turbulent early life was the basis for many of his plays. As an autobiographical play, The Glass Menagerie depicts individuals not only fleeing from reality, but also escaping from their desperate situations. Escape is defined ?as a means of obtainingRead MoreA Comparison of Tennessee Williamsà ´ The Glass Menagerie and Arthur Millerà ´s Death of a Salesman1158 Words à |à 5 Pages The Glass Menagerie by Tennessee Williams and Death of a Salesman by Arthur Miller are two of the twentieth centuryââ¬â¢s best-known plays. The differences and similarities between both of the plays are hidden in their historical and social contexts. The characters of The Glass Menagerie and the Death of a Salesman are trapped by the constraints of their everyday lives, unable to communicate with their loved ones and being fearful for their future. There are a lot of comparisons thatRead MoreWomanà ´s Role in The Glass Menagerie by Tennessee Williams Essay601 Words à |à 3 Pageswith and were able to have control over. Women also feared that their husbands would abandon them, if they didnââ¬â¢t maintain their beauty, this resulted in them feeling forced to doll up in order to satisfy their husbandââ¬â¢s needs. The novel The Glass Menagerie is an example of a modern American text that challenged traditional gender roles, but that maintained the same stance on the importance of a womanââ¬â¢s physical appearance. One of the main characters, Amanda, has two, grown-up children: Laura andRead MoreThe Glass Menagerie By Tennessee Williams1534 Words à |à 7 PagesThe Glass Menagerie by Tennessee Williams Tennessee Williams, born Thomas Lanier Williams, wrote The Glass Menagerie, a play which premiered in Chicago in 1944. This award winning play, autobiographical in nature, represented a time in which Williams felt the obligation of his responsibilities in regards to the care of his family. Robert DiYanni, Adjunct Professor of Humanities at New York University, rated it as, ââ¬Å"One of his best-loved plays...a portrayal of loneliness among characters who confuseRead MoreTennessee Williams : The Great State Of Mississippi Gained1190 Words à |à 5 PagesAlexis Safoyan Frank Mihelich Fundamentals of Acting Tennessee Williams Report 25 February 2016 Tennessee Williams The great state of Mississippi gained quite a treat on March 26, 1911 and that treat was a baby named Thomas. A native of Columbus, Thomas Lanier Williams would grow up to become one of the most well-known playwrights in theatrical history. Williams did not attend school regularly due to frequent and severe illness as a child. He was homeschooled for most of his life but did graduateRead MoreEssay Tennessee Williams Life and The Glass Menagerie1643 Words à |à 7 Pages Tennessee Williamsamp;#8217; Life and The Glass Menagerie The Glass Menagerie first opened on March 31, 1945. It was the first big success of Tennessee Williamsamp;#8217; career. It is in many ways about the life of Tennessee Williams himself, as well as a play of fiction that he wrote. He says in the beginning, amp;#8220;I give you truth in the pleasant disguise of illusion; (1147). The characters Tom, Laura, and Amanda are very much like Williams, his sister Rose, and his mother Edwina. WeRead More Essay on Stagnant Lives in Streetcar Named Desire and Glass Menagerie1196 Words à |à 5 PagesStagnant Lives in Streetcar Named Desire and Glass Menagerie à à à The Stagnant Lives of Blanche DuBois and Amanda Wingfieldà à à All of Williams significant characters are pathetic victims--of time, of their own passions, of immutable circumstance (Gantz 110). This assessment of Tennessee Williams plays proves true when one looks closely at the characters of Blanche DuBois in A Streetcar Named Desire and Amanda Wingfield in The Glass Menagerie. Their lives run closely parallel to one anotherRead MoreFragile as Glass in The Glass Menagerie by Tennessee Williams1148 Words à |à 5 Pages In Tennessee Williamsââ¬Ë play The Glass Menagerie, the audience believes that the menagerie simply refers to a glass collection owned by Laura Wingfield. Laura lives with her brother Tom and her mother Amanda. Due to her motherââ¬Ës desire for her to marry, Jimââ¬Ës introduction to the play is one as a gentleman caller. When Laura describes her glass animals to Jim, she uses her motherââ¬Ës term ââ¬â¢glass menagerieââ¬â" (Williams 414) for them. All of the figures are glass, but the animals in it varyRead MoreConflict Between Reality and Illusion as a Major Theme of ââ¬Ëthe Glass Menagerieââ¬â¢1718 Words à |à 7 Pagesas a major theme of ââ¬ËThe Glass Menagerieââ¬â¢ Introduction The Glass Menagerie is a dramatic play about human nature and the conflict between illusion and reality. An illusion is pretense and not reality. In The Glass Menagerie, Tennessee Williams has made use of both reality and illusion together using conflict between them. Illusion is a misinterpretation of the facts. It is an opinion based on what we think is true rather than on what is actually true. In this play Williams has made illusion integralRead MoreThematic Comparison Of The Glass Menagerie And A Streetcar Named Desire1399 Words à |à 6 PagesLiane Walls THTR 475C Dr. Ramirez Thematic Comparison of The Glass Menagerie and A Streetcar Named Desire Tennessee Williams is regarded as a pioneering playwright of American theatre. Through his plays, Williams addresses important issues that no other writers of his time were willing to discuss, including addiction, substance abuse, and mental illness. Recurring themes in Williamââ¬â¢s works include the dysfunctional family, obsessive and absent mothers and fathers, and emotionally damaged women
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